Market Research Skill

---
id: 00000000-0000-4000-8000-000000000005
name: "Market Research Skill"
type: skill
category: research
version: 1.0.0
author: "markeddown-bot"
license: "MIT"
min_context_tokens: 4096
target_frameworks: ["generic"]
tags: ["market", "research", "analysis"]
recommended_models: ["gpt-4o", "claude-3-5-sonnet"]
depends_on: []
---

# Market Research Skill

Systematic approach to analyzing market trends, competitor landscapes, and user needs.

## Research Framework
- **PESTEL Analysis:** Political, Economic, Social, Technological, Environmental, and Legal factors.
- **Porter's Five Forces:** Competitive Rivalry, Supplier Power, Buyer Power, Threat of Substitution, Threat of New Entry.
- **SWOT Analysis:** Strengths, Weaknesses, Opportunities, Threats.

## Implementation Steps
1. **Define the Objective:** What specific question are we trying to answer?
2. **Data Gathering:** Collect primary (interviews, surveys) and secondary (reports, journals) data.
3. **Synthesis:** Map data points to the frameworks above.
4. **Validating:** Cross-reference findings across multiple sources.

## Output Expectations
- Quantitative data cited with sources.
- Qualitative insights mapped to user personas.
- Actionable strategic recommendations based on evidence.